Social Media
Organic social that supports SEO and brand
LinkedIn, X, YouTube, and TikTok as distribution channels for your content. Focus on founder-led and thought leadership.
Ideal for
Founder-led B2B or premium D2C businesses where trust and authority matter more than impulse purchase.
What's included
- Social strategy
- Content calendar
- Founder-led editorial
- Community engagement
- Reporting
What you get
Concrete artifacts and access that stay yours.
- Positioning and narrative doc
- Editorial calendar with per-channel formats
- Ghostwriting for founder / team
- Video / carousel production pipeline
- Monthly reach & engagement report
How we work
Iterative process in 90-day cycles with clear gates.
- 01
Channel selection
We don't post everywhere - we pick 1-2 where the ICP actually spends time.
- 02
Narrative
We define 3-5 contrarian angles / POVs that the whole feed is built around.
- 03
Founder-led operation
Ghostwriting in the founder or team voice - not corporate speak.
- 04
Production system
Recording sessions every 2 weeks; everything else is editing.
- 05
Engagement layer
We reply to comments and jump into others' threads - that's where growth compounds.
- 06
Repurposing loop
Every post gets re-cut for 2-3 channels and mined for SEO pages.
KPIs we track
- Followers by ICP fit, not raw count
- Impressions & engagement rate
- Profile visits and DMs
- Attributed pipeline from social
Results
6x impressions in 6 months
12% engagement rate
Our guarantees
How we keep the engagement transparent and reversible.
- KPI ownership - if we don't move the agreed metrics, we don't charge to continue.
- Weekly ops calls and a monthly strategic review with a clear report.
- 90-day review gates with the option to adjust scope or exit without penalty.
- Full transparency - you keep access to every dashboard, doc and account.
Tools we use
We work with industry-leading tools