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App Store Optimization (ASO)

More downloads from the App Store and Google Play without paying for each one

We optimize your app's pages in the App Store and Google Play so they show up for the right searches and convince more people to download: keywords, title and description, screenshots and video, ratings and reviews. We also connect the site with the app, so traffic from Google turns into downloads.

Ideal for

Companies with a mobile app that want more downloads without relying only on ads.

What's included

  • Keyword research in both stores
  • Title, subtitle and description in every language
  • Screenshots, video and store page tests
  • Ratings, reviews and replies to them
  • Connection between the site and the app
  • A monthly report on rankings and downloads

What you get

Concrete artifacts and access that stay yours.

  • An audit of both store pages
  • A keyword map by language
  • New copy and visuals for the store pages
  • A monthly report: rankings, impressions, downloads

How we work

Iterative process in 90-day cycles with clear gates.

  1. 01

    Audit

    We see how your pages compare to competitors and what they show up for.

  2. 02

    Keywords

    We pick the words people use to search for apps like yours.

  3. 03

    Store pages

    New copy, screenshots and video, tested inside the stores.

  4. 04

    Reviews

    We reply to reviews and ask happy users for a rating at the right moment.

  5. 05

    Review

    Every month we look at rankings and downloads and adjust.

KPIs we track

  • Keyword rankings
  • Share of store visitors who download
  • Organic downloads
  • Average rating

Our guarantees

How we keep the engagement transparent and reversible.

  • A review every 90 days: we change the scope or stop, with no penalty.
  • All dashboards, documents and accounts stay yours.
  • A monthly report: what we tested, what worked and what we stop.

Tools we use

We work with industry-leading tools

App Store ConnectGoogle Play ConsoleAppTweakFirebase

Frequently asked questions

Ready to get started?

Book a free consultation and let's discuss how we can help.